Dream Closet
We live in an era where the idea of sharing fashion has become more and more prevalent. Why? Because when we look at fashion, the fashion industry is the second biggest polluter on the planet! The fashion rental movement speaks to our sense of responsibility and sustainability and how we can all play our part in protecting our fragile planet. Extending the life cycle of a clothing item you already own, like a cocktail dress, chic designer jacket, or even a wedding dress is one of the best things you can do in terms of lessening the impact of your wardrobe on the environment. This market intelligence report examined key market trends and insights for launching Dream Closet a new start-up fashion marketplace for lenders and renters, into the Canadian market.
